The decline of text on the web

Whitehouse webpage with text blocks selectedI had a hunch that the webpages were deploying text less text than the used to.  I put together a study that looks at the use of text on webpages since 1999, using the Internet Archive’s archived webpages in the WayBackMachine.  I found that indeed there has been a decline, beginning around year 2005.

You can read the paper online at Information Research:

The rise and fall of text on the Web: a quantitative study of Web archives

Update (Oct 17, 2015): I have also blogged about this study on the CILIP blog and the Web Archives for Historians blog.